Tag: opszero

  • Decoupling Customers

    Currently, System6 has a single customer model that links to all the products. This customer model is tied to the Lead in Close CRM. Unfortunately, I’ve found this centralized Customer object a bit difficult to scale past services. We may have 100s of customers for a product but only a couple dozen for services. To…

  • Focus only on AWS

    While we can do Azure and GCP we are much slower at accomplishing tasks on those Clouds versus AWS. So we should deprecate GCP and Azure for the services we provide for opsZero and only provide them insofar as we do migrations from GCP and Azure to AWS. Azure and GCP have completely different models…

  • Organizational Structure

    As we grow into our partnership based approach we need to ensure that context switching is reduced and we can dive deep into our DevOps, DataOps, and IT capabilities. The approach we should take is to hire decentralized general managers/technical managers to run each vertical who report to a Business Development or Engineering & Distribution.…

  • Long Term Evolution of opsZero

    opsZero is currently a services company where we provide DevOps. While this is a good market to be in there is a natural limit to the scale of what load we can take with DevOps without completely burning out. It is just the nature of services and DevOps. However, services provide us a lot of…

  • WordPress or System6

    As we are starting to grow our business with both services and products the problem is now on effective marketing. The choice I want to make is to focus on building our Django based app. While it is true that marketing sites are usually separate from app sites I do not think it applies to…

  • Vertical Market Software

    One of the things I want us to stop doing is ads. If we spend a $1 on an ad that $1 is lost forever. If we spend a $1 on a product and launch that we control that $1 and can repurpose that product. I’d rather we spend $1000/month on building various Vertical Market…

  • Appification

    I’ve been deliberating the optimal approach for product releases, whether as a single brand within opsZero or as multiple brands. The choice of multiple brands appears logical when selling products where appification has resulted in a one-product, one-purpose generalization. However, for services, a brand that offers a diverse range of offerings seems more effective. 1.…

  • Riches in Niches

    > Results are gained by exploiting opportunities, not by solving problems. – Peter Drucker We have been approaching marketing, sales, and product disjointedly. One of us is doing product and services and one of us is doing sales and marketing. We are not working as a unit to attack a common goal. Our core solutions…

  • Follow up, Follow Up, Follow Up

    From the moment a potential customer contacts us, we treat them as a valued customer, regardless of whether they have given us any money. This approach aligns with our primary work principle: Customer First. Our success depends on being the best alternative available to the customer. Given the numerous options at their disposal, it is…

  • Capability Based Growth

    We use our capabilities in one market and enter a new market with the same expertise. We tailor the marketing and sales to the particulars of the new sector, but our beachhead is to sell what we have already built for an existing vertical. The process is as follows: 1. If we enter a new…