I recently have decided to play with the WordPress API and it is pretty great. I enjoy writing within WordPress and I am writing a whole lot more now that I am no longer trying to do a hipster static website. One of the challenges I’ve had is that I have a bunch of domains but I hate building those websites because I dislike having to create complete new entities and move blog posts around.
WordPress is a perfect place to store all the content, a single place to write and then distribute it elsewhere using its API. I’m sure many marketing companies do this already and it is not a revolutionary idea. However, it does make it easier to ship content websites faster and makes having a centralized warehouse from where to do it.
So I’m going to start experimenting with this approach. See what happens.